Transport for London Case Study

Product packaging

Alight for presentation and packaging inspiration and ideas

To celebrate 150 years of the London Underground network, Transport for London commissioned a special range of merchandise. BoxcoUK partnered with the pen manufacturers to create a quality presentation box, complete with a concealed magnetic closure, branded in full colour and with 10 different coloured pens, each colour representing a different line on the Underground Map, printed with the line name: Piccadilly, Central, etc. Each box had to be packed and shrink wrapped individually for retail display in the Covent Garden gift shop.

This is a passenger announcement, “there is currently a good service on all BoxcoUK lines”…

Focusing on:

• Unique Product Packaging
• New Product Launches
• Gourmet Food Gift-Packaging